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What is Intractive

What is Intractive?


Driving impact through effective communication.
A platform that rewires how organisations communicate and where every interaction guides people to meaningful outcomes.


Create interactive stories inspired by social media but with scientific principles to hold the attention to your message.
Intractive is a no-code platform for building and publishing interactive stories: branching, multimedia experiences that engage your audience far better than a static landing page or a long-form web article.


You build a Story in our platform, we call it the Builder, share it via a link or a QR code, and your audience plays it in any modern browser.
Start our demo story to explore the power of Intractive: https://web.intractive.app/OVcnp62


What teams build with Intractive

The most common use cases we see are:

  • Employer branding & recruitment: interactive role explorers, “day in the life” stories, candidate journeys, campus and office tours, application funnels.
  • University & student communications: Lead gen- and study choice quizes, open-day experiences, programme explorers, pre- and onboarding, alumni stories, on-campus discovery games, study match, University USP’s, code of conduct, study explainer.
  • E-learning & training: bite-size modules, scenario-based learning, knowledge checks, pre- and onboarding paths for new hires.
  • Marketing & brand activations: interactive product launches, campaign microsites, event activations, hybrid on-/offline campaigns driven by QR codes.
  • Internal communications: onboarding journeys, policy walk-throughs, town-hall companions, internal launch stories, intranet stories, event invites.
  • On-site experiences: guided tours, museum trails, exhibition companions, place-based storytelling tied to physical locations.


Some Stories are linear; some branch heavily on quiz answers, forms, or scored variables; some are tied to physical locations or AR markers. You decide how much of each is right.


Who it’s for

Intractive is designed for non-developers: marketers, recruiters, employer brand teams, internal comms, learning designers, and content producers. If you've used a no-code site builder or a slide editor, you'll feel at home. You sequence content blocks, wire up branching visually, and preview everything instantly. And if you like to analyse and learn from user behaviour to continuously improve your communication, interactive stories are the perfect fit.

Updated on: 13/10/2026

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